CLIENT

New Mexico Association of Community Partners — Albuquerque, NM

PROJECT INVOLVEMENT

• New Brand Identity Creation
• Logo Creation
• Messaging & Tagline Strategy
• Digital & Print Collateral Systems
• WordPress Design & Template Customization
• Client Partnership & Project Leadership

I developed a combination wordmark to create a flexible identity system from the organization’s lengthy name while allowing for strong scalability across digital and print applications. The integrated New Mexico state shape reinforces the organization’s statewide reach, while the cinnabar palette draws inspiration from the warmth and visual character of the Southwest.

VISIT WEBSITE

Creating a website map from the print version was a unique challenge because different agencies offer overlapping services by county.